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Explore the Marketing Center

Home Value Opinion

Home Value Opinion Letter
Establish top of mind awareness with your SOI, past clients, or farm area when you send out a Home Value Opinion Letter to get the conversation going for potential leads and clients. See below for the benefits of this letter!
Real Estate Letter Pricing 
Real estate letter

The outcome could be any of the following:

  1. A potential client is thinking of selling and contacts you.
  2. A homeowner wants to know the value of their home and this is a good conversation starter for why they need to know the value.
  3. This letter provides you with branding and top of mind awareness.
  4. You will demonstrate your expertise.
  5. It builds rapport.

Creating your letter:

Enter your contact information into the appropriate forms in the Creation Center and upload a company logo (optional). The system will use this information to automatically populate the letterhead and signature blocks.

In the letter body section, there's a selection of pre-written copy. All you have to do is find the bracketed sections of text—[they look like this]&mdash, and change them to include the appropriate information.

What this letter says:

The entire text of the letter is available below. If you'd prefer to print it on your own letterhead, you can copy and paste it into your own word processing program and make the necessary changes.

Dear Family, Friends, and Past Clients,

The real estate market in [neighborhood, city, or area] is dynamic, and knowing the value of your home can be important for a variety of reasons. For example, if you’re considering:

-Refinancing your existing mortgage
-Getting a HELOC (home equity line of credit)
-Selling
-Challenging your tax assessment
-Getting your mortgage insurance removed

Or maybe you just want to make sure your house is worth more than the neighbors! All joking aside, I’d be happy to provide you with an estimated value of your home.

If you’re wondering why I would do this, I don’t blame you. I’d be wondering the same thing. The answer is that I want to be the person you think of when it comes to real estate, whether that be buying, selling, investing, renting, or financing.

If I can be your go-to real estate professional, then I know over time I’ll get the opportunity to provide you with my valuable services.

If you’d like to know the value of your home simply email, call, or text me and I’d be happy to put together a market analysis.

Best wishes,

[NAME]

breakthroughbroker
Technology, marketing, & strategy your real estate business needs!

Being a Real Estate Professional is challenging. Finding the time and technology to stay top of mind and generate new business is a full-time job. Breakthrough Broker is here to help.

Equipped with features such as:

Workbooks, checklists, playbooks, and workshops to support the growth and management of your business.
Easy-to-use marketing technology to create and customize professional marketing designs.
Direct mail marketing services and engaging social media content.

Create your free account and join over 600,000 other real estate pros.

Create Free Account

A guide to your advanced real estate marketing tool kit.
Click through the menu on that left to see all the incredible perks of your BB Plus membership, as well as tutorials for using them to save more time and sell more homes.
MLS Lookup
Automated Postcard Campaigns
Social Posts
Team Designs
Preset Brand Color
Headshot Library
Other BB Plus Benefits
Using MLS Lookup
Create marketing for your listing in seconds
  1. Find a marketing template you love.
  2. Enter your listing’s MLS number in the left sidebar.
  3. Watch as your listing’s information and photos instantly populate the item.
  1. Double check for accuracy.
  2. Download for free, share on social media, or use our printing and shipping services.
  3. Create marketing for your listing in seconds.
Select a template and try the MLS Lookup!
Using Automated Postcard Campaigns
Take care of your sphere marketing for the year with just a few clicks.
  1. Choose a postcard set.
  2. Customize your postcards with your information and special message.
  3. Upload your contacts’ addresses or purchase a mailing list.
  1. Purchase your direct mail campaign.
  2. Sit back and relax! Each postcard will be automatically sent at the right time throughout the year.
Create your Automated Postcard Campaign!
Setting up team and two-agent branding
Market as a team.
  1. Visit your BB Plus profile using the waffle icon in the top right corner.
  2. Upload your teammate or team’s information, headshot, and logo.
  3. Open your desired marketing template and select two-agent or team in the left sidebar.
  1. Whatch your teammate or team's information instantly populate the item.
Try team branding by editing a template!
Selecting your preset brand color
Say good bye to “Frankenstein” marketing.
  1. Visit your BB Plus profile using the waffle icon in the top right corner.
  2. Click the Edit Primary Brand Color widget.
  3. Select your brand color with the color picker or enter the Hexcode and click Select.
  1. Moving forward, every customizable marketing template you edit will automatically load with your brand color.
Using your headshot and logo library
Put your best look forward.
  1. Visit your BB Plus profile using the waffle icon in the to pright corner.
  2. Upload additional headshots and logos.
  3. Click Update to save changes.
  1. Edit your favorite marketing template and click on the headshot or logo image slot to pull up your library of images and select.
Other BB Plus Benefits
Premium Designs & Content
Eye-catching, exclusive marketing material and print collateral branded for you.
Unlimited Downloads
Every standard & premium content piece downloaded as much as you.
10% Off Print Orders
Receive 10% off all print orders, including our direct mail services.