1. Contact HOAs in your farm area

Let them know you are an expert in short sales and helping people avoid foreclosure. Ask if they will refer your services to their homeowners who are behind on their mortgages. The benefit for the HOA will be a higher operating budget and less money lost tracking down overdue fees and attorney fees.

2. Contact local unions

There are plenty of unions in your backyard. Teachers, plumbers, electricians, et. Contact them and let them know you can be an expert resource for their members who are facing foreclosure.

3. Contact agents who turn down short sales

Many agents in your office simply say, “No thanks" when it comes to short sales. Tell them short sale is your specialty and you pay a 30 percent referral fee!

4. Target late leads

RealtyTMS offers you the opportunity to boost your marketing by accessing people who are late on their mortgage. We get this info ridiculously fast. Get there before your competition does. Go to http://realtytms.com/mortgage-late-leads/.

5. Advertise in Craigslist rental ads

Craigslist is a great place to try new marketing techniques for short sales. Most people coming to look for a rental in a down market are facing foreclosure. Help them find a rental and avoid foreclosure by advertising free home finder and short sale services. For example:

“Having trouble finding homes in your area? I'd be more than happy to help at no cost. As a local real estate agent I have various resources available for finding rentals before they're ever posted to Craigslist. Also, if you're looking for a home due to foreclosure, I'd be more than happy to discuss the potential benefits available by doing a short sale. This service is also zero cost. Letting your home simply foreclose can cost your credit score 250-300+ points. A successful short sale won't, and you'll be able to purchase a home much faster. Please call me…"

Jason is the Vice President of Business Development at RealtyTMS. He has a broad corporate and entrepreneurial resume that has exposed him to a wide range of industries. Some of which include the NBA, NHL, Real Estate, Default Management, and Information Technology. In 2006 he received his real estate license in Colorado during the peak of the real estate boom. The market stayed hot for about 18 months and then changed drastically with the collapse of the sub-prime markets in 2007. At this time his real estate focus shifted to the distressed market helping investors and buyers purchase REO's along with pioneering the early days of doing Short Sales with the sellers and the banks. Ever the student, he evaluates the changing markets to add to his real estate knowledge base.