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Photography Tips

Knowledge is Key!

Say goodbye to smartphone photos. Say hello to sleek, professional images.

We all know how easy it is to snap a photo directly from our phones. With all the sophisticated smartphones out there, you would think that a simple iPhone or Android photo would suffice. However, in reality, the quality of a phone photo (no matter how awesome your phone is) doesn't compare to the quality you get from a professional camera. And with Photoshop, edit apps, and filters, it’s crucial to develop skills that take your service from average to premium.

Remember, you’re a professional now! And being a good photographer is a fundamental component of your success. It's important to take time to research cameras that not only fit your budget but fit who you are as a RE professional.

Lucky for you, we’ve done a lot of that research for you and put together a list of tips for taking amazing photos of your listings, plus resources to help you choose the best equipment.

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Using a Tripod

To obtain the clearest, sharpest, most luminous images, try using a tripod. This tool will not only heighten the quality of your photos, especially when you have poor lighting but will take some of the work out of the process for you. This can make all the difference.

Check out our list of the 10 Best Tripods!

Finding The Perfect Angle

Think like a professional photographer and get creative when choosing the angles you take photos at. Each angle can highlight the room in a different way, so try multiple shots until you find the perfect one. You don’t always have to photograph the interior of the room from the corner. Instead, try taking one through open doors or from the ceiling down or the stairs up. Have a little fun with the camera and give potential buyers an artistic view of the home.

Real Estate Photo Editing: Using the Right Filter

Listing photos can come off dull and trite. But never fear! There are numerous editing and filter options to brighten, warm, or cool your photos. From lackluster to eye-catching, use these recommendations to help give your photos the boost they need.

From Warm to Cool

From Dull to Vibrant

Choosing the Right Camera & Buying Wide-Angle Lenses

Choosing a camera designed for real estate photography is key to your success! We recommend a full-frame camera, which is perfect for your home shoots but suggest steering clear of cameras with cropped sensors as they do not allow a lot of light in. If you are able to find one that allows you to change out lenses, you open yourself up to a world of possibilities, including the use of a wide-angle lens to help open up each room of the home. There are plenty of options that will fit your needs and your budget. Check out some of our favorites below.

Our chosen 5 best cameras for real estate agents

Panasonic Lumix DMC-FZ300 Camera

$397.99

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Fujifilm X-T20 Mirrorless Digital Camera w/XF18-55mmF2.8-4.0 R LM OIS Lens-Silver

$999.00

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Canon EOS M50 Mirrorless Digital Camera

$749

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Nikon COOLPIX P1000 16.7 Digital Camera with 3.2" LCD, Black

$996.95

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Canon EOS Rebel T6i Digital SLR with EF-S 18-55mm is STM Lens - Wi-Fi and NFC Enabled (Renewed)

$549.00

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Technology, marketing, & strategy your real estate business needs!

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A guide to your advanced real estate marketing tool kit.
Click through the menu on that left to see all the incredible perks of your BB Plus membership, as well as tutorials for using them to save more time and sell more homes.
MLS Lookup
Automated Postcard Campaigns
Social Posts
Team Designs
Preset Brand Color
Headshot Library
Other BB Plus Benefits
Using MLS Lookup
Create marketing for your listing in seconds
  1. Find a marketing template you love.
  2. Enter your listing’s MLS number in the left sidebar.
  3. Watch as your listing’s information and photos instantly populate the item.
  1. Double check for accuracy.
  2. Download for free, share on social media, or use our printing and shipping services.
  3. Create marketing for your listing in seconds.
Select a template and try the MLS Lookup!
Using Automated Postcard Campaigns
Take care of your sphere marketing for the year with just a few clicks.
  1. Choose a postcard set.
  2. Customize your postcards with your information and special message.
  3. Upload your contacts’ addresses or purchase a mailing list.
  1. Purchase your direct mail campaign.
  2. Sit back and relax! Each postcard will be automatically sent at the right time throughout the year.
Create your Automated Postcard Campaign!
Setting up team and two-agent branding
Market as a team.
  1. Visit your BB Plus profile using the waffle icon in the top right corner.
  2. Upload your teammate or team’s information, headshot, and logo.
  3. Open your desired marketing template and select two-agent or team in the left sidebar.
  1. Whatch your teammate or team's information instantly populate the item.
Try team branding by editing a template!
Selecting your preset brand color
Say good bye to “Frankenstein” marketing.
  1. Visit your BB Plus profile using the waffle icon in the top right corner.
  2. Click the Edit Primary Brand Color widget.
  3. Select your brand color with the color picker or enter the Hexcode and click Select.
  1. Moving forward, every customizable marketing template you edit will automatically load with your brand color.
Using your headshot and logo library
Put your best look forward.
  1. Visit your BB Plus profile using the waffle icon in the to pright corner.
  2. Upload additional headshots and logos.
  3. Click Update to save changes.
  1. Edit your favorite marketing template and click on the headshot or logo image slot to pull up your library of images and select.
Other BB Plus Benefits
Premium Designs & Content
Eye-catching, exclusive marketing material and print collateral branded for you.
Unlimited Downloads
Every standard & premium content piece downloaded as much as you.
10% Off Print Orders
Receive 10% off all print orders, including our direct mail services.