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Explore the Marketing Center

AI In Real Estate. The Good, The Bad, & The Ugly

Curious to know how Artificial Intelligence is going to revolutionize the real estate industry? Join us for a revealing webinar to explore the good, the bad, and the ugly of AI in real estate with our guest speaker, Jeff Bernheisel.

Learn how AI is impacting the industry, why it's a game-changing force that can't be ignored, and what it means for the future of YOUR real estate business.

What to expect:

  • AI terminology & history
  • Creative ways to use AI in your real estate business
  • The good.
  • The bad...
  • And much more!

Check out the recorded webinar below!

additional helpful on-demand webinars

On-Demand Webinar: 2023 Business & Marketing Planning Workshop
On-Demand Webinar: Shifts & New Marketing Opportunities
On Demand Webinar: 14 Ideas For Crushing 2023

About our Guest Speaker

Jeff Bernheisel, Lead Marketing & Growth Specialist

Jeff is a high-level marketing expert helping us grow BB through strategic planning and tactful execution. Not only does Jeff excel in marketing, but he is also witty and creative in numerous areas giving us the right amount of flavor; think eye-catching social media posts. Jeff enjoys skiing, golfing, and camping - with a glass of his favorite whiskey, of course. If you had specific questions that we didn't get to discuss - feel free to reach out to Jeff directly at Jeff@breakthroughbroker.com.

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Technology, marketing, & strategy your real estate business needs!

Being a Real Estate Professional is challenging. Finding the time and technology to stay top of mind and generate new business is a full-time job. Breakthrough Broker is here to help.

Equipped with features such as:

Workbooks, checklists, playbooks, and workshops to support the growth and management of your business.
Easy-to-use marketing technology to create and customize professional marketing designs.
Direct mail marketing services and engaging social media content.

Create your free account and join over 600,000 other real estate pros.

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A guide to your advanced real estate marketing tool kit.
Click through the menu on that left to see all the incredible perks of your BB Plus membership, as well as tutorials for using them to save more time and sell more homes.
MLS Lookup
Automated Postcard Campaigns
Social Posts
Team Designs
Preset Brand Color
Headshot Library
Other BB Plus Benefits
Using MLS Lookup
Create marketing for your listing in seconds
  1. Find a marketing template you love.
  2. Enter your listing’s MLS number in the left sidebar.
  3. Watch as your listing’s information and photos instantly populate the item.
  1. Double check for accuracy.
  2. Download for free, share on social media, or use our printing and shipping services.
  3. Create marketing for your listing in seconds.
Select a template and try the MLS Lookup!
Using Automated Postcard Campaigns
Take care of your sphere marketing for the year with just a few clicks.
  1. Choose a postcard set.
  2. Customize your postcards with your information and special message.
  3. Upload your contacts’ addresses or purchase a mailing list.
  1. Purchase your direct mail campaign.
  2. Sit back and relax! Each postcard will be automatically sent at the right time throughout the year.
Create your Automated Postcard Campaign!
Setting up team and two-agent branding
Market as a team.
  1. Visit your BB Plus profile using the waffle icon in the top right corner.
  2. Upload your teammate or team’s information, headshot, and logo.
  3. Open your desired marketing template and select two-agent or team in the left sidebar.
  1. Whatch your teammate or team's information instantly populate the item.
Try team branding by editing a template!
Selecting your preset brand color
Say good bye to “Frankenstein” marketing.
  1. Visit your BB Plus profile using the waffle icon in the top right corner.
  2. Click the Edit Primary Brand Color widget.
  3. Select your brand color with the color picker or enter the Hexcode and click Select.
  1. Moving forward, every customizable marketing template you edit will automatically load with your brand color.
Using your headshot and logo library
Put your best look forward.
  1. Visit your BB Plus profile using the waffle icon in the to pright corner.
  2. Upload additional headshots and logos.
  3. Click Update to save changes.
  1. Edit your favorite marketing template and click on the headshot or logo image slot to pull up your library of images and select.
Other BB Plus Benefits
Premium Designs & Content
Eye-catching, exclusive marketing material and print collateral branded for you.
Unlimited Downloads
Every standard & premium content piece downloaded as much as you.
10% Off Print Orders
Receive 10% off all print orders, including our direct mail services.