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New: Stand Out in the New NAR Landscape: Essential Resources for Success

When the world evolves, it’s time to refresh your approach. Discover how you can set yourself apart with our exclusive resources. Elevate your game, showcase your unique value, and transition smoothly with the support of Breakthrough Broker. Unlock the tools to stand out now!
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💎 SHOWCASE YOUR UNIQUE VALUE WITH OUR ESSENTIAL RESOURCES FOR THE NEW NAR REGULATIONS 💎

With the new NAR regulations in effect, it's essential to distinguish yourself in this changing landscape. Elevate your position by highlighting your unique value and thorough preparation. We've curated a set of resources to help you stand out and navigate this transition seamlessly.

Step 1. Get Inspired to Turn Change into Opportunity

Feeling uneasy about the NAR settlement? Discover how to turn this industry shift into an opportunity with insights from Tom Ferry and experts. Learn how to adapt your approach, build trust with clients, and use Breakthrough Broker resources to stay ahead. Catch the key highlights and make the most of the new changes.

🌟 Catch the Key Highlights from the NAR Webinar Recap

Step 2. Equip Yourself with a Professional Agent Resume

Highlight your value with a professional resume showcasing your experience, skills, and unique qualities. This template helps you prove to clients that you're the dedicated agent who will negotiate the best deals and outperform the competition.

📄 Create Your Agent Resume

Step 3. Streamline the Home Buying Process With a Buyer's Roadmap

Navigate the home buying journey effortlessly with a clear, step-by-step infographic. This invaluable resource assists both first-time buyers and experienced homeowners, elevating your services and empowering your clients with confidence and clarity.

🗺️ Guide Your Clients Through the Home Buying Process

Step 4. Showcase Your Dedication with Weekly Buyer Reports

Demonstrate the extensive work you’re putting into their search by sending out a weekly buyer report. Track your efforts—calls made, doors knocked, letters sent, social media posts, and emails. Ensure their current search criteria is visible for ongoing feedback and updates.

📈 Keep Clients Informed and Impressed Every Week

Step 5. Elevate Yourself with a Custom Buyer’s Presentation

Stand out from the competition with a fully customizable Buyer’s Presentation that showcases your value. Highlight your expertise, business strengths, and key buyer statistics to demonstrate why you’re the top agent for finding their next home.

📑 Showcase Your Value and Create a Professional Edge

Step 6. Provide a Seamless Home Buying Experience

Enhance your service with a Buyer's Packet—an essential guide for navigating homebuyers through the purchasing process. Filled with valuable tips, a detailed questionnaire, and a roadmap to a stress-free purchase, this customizable resource ensures a seamless and informed buying experience.

📝 Enhance Your Service with the Complete Buyers Packet

📝 Elevate Your Client Experience with the Ultimate Buyers Packet

Step 7. Overcome Objections with Confidence

Objections in buyer agent agreements are bound to happen, and practice is key. Role-playing helps build confidence and expertise. Check out our articles with objection handling scripts to enhance your skills and stand out.

👉 How to Handle Buyer Broker Agreement Objections

👉 Strategies for Smooth Buyer Agreement Signings

Step 8. Elevate Value with Our Video Resources

Dive into our video collection to discover how to elevate the value you provide to buyers. Learn to effectively use Breakthrough Broker's content and resources to enhance your support and service throughout the home buying process.

🎥 Transform Your Approach and Deliver Exceptional Client Experiences

Step 9. Articulate Your Value in 90 Ways

Showcase your expertise with the '90 Ways We Serve You' campaign, illustrating how you can assist clients in numerous ways. Emphasize your skills, marketing strategies, and negotiation expertise to assure potential clients that you're the agent they need. This is your opportunity to stand out and reveal what sets you apart!

💪 Become a Self-Promotion Powerhouse

Disclaimer

It's always a good idea to review the specific terms of the new NAR rules and consult with a legal professional or compliance expert to ensure that all communications are in line with the latest requirements.

Key Considerations:

  • Commitment of Time: Emphasize your commitment to the client and how the exclusivity of the agreement allows you to focus on their needs.
  • Flexibility and Transparency: Acknowledge the client’s right to reassess their decision and the opportunity for a discussion about a resolution, which aligns with maintaining a professional and client-focused approach. Clearly explain that your value establishes you as the client’s representative and outlines the scope of your services and responsibilities.
  • Clarity and Compliance: Be clear about the nature of the any statement than can refer to an agreement and avoid making any promises about specific outcomes, which helps ensure compliance with NAR's guidelines.

A Special Thanks To

Thank you Kristi Jenks for the Agent Resume, Weekly Buyer Report, Objection Handling Scripts and additional resources. These efforts were supported and endorsed by Tom Ferry.

Tom Ferry

#1 Ranked Real Estate Coach

Kristi Jencks

Speaker, Consultant, Coach

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A guide to your advanced real estate marketing tool kit.
Click through the menu on that left to see all the incredible perks of your BB Plus membership, as well as tutorials for using them to save more time and sell more homes.
MLS Lookup
Automated Postcard Campaigns
Social Posts
Team Designs
Preset Brand Color
Headshot Library
Other BB Plus Benefits
Using MLS Lookup
Create marketing for your listing in seconds
  1. Find a marketing template you love.
  2. Enter your listing’s MLS number in the left sidebar.
  3. Watch as your listing’s information and photos instantly populate the item.
  1. Double check for accuracy.
  2. Download for free, share on social media, or use our printing and shipping services.
  3. Create marketing for your listing in seconds.
Select a template and try the MLS Lookup!
Using Automated Postcard Campaigns
Take care of your sphere marketing for the year with just a few clicks.
  1. Choose a postcard set.
  2. Customize your postcards with your information and special message.
  3. Upload your contacts’ addresses or purchase a mailing list.
  1. Purchase your direct mail campaign.
  2. Sit back and relax! Each postcard will be automatically sent at the right time throughout the year.
Create your Automated Postcard Campaign!
Setting up team and two-agent branding
Market as a team.
  1. Visit your BB Plus profile using the waffle icon in the top right corner.
  2. Upload your teammate or team’s information, headshot, and logo.
  3. Open your desired marketing template and select two-agent or team in the left sidebar.
  1. Whatch your teammate or team's information instantly populate the item.
Try team branding by editing a template!
Selecting your preset brand color
Say good bye to “Frankenstein” marketing.
  1. Visit your BB Plus profile using the waffle icon in the top right corner.
  2. Click the Edit Primary Brand Color widget.
  3. Select your brand color with the color picker or enter the Hexcode and click Select.
  1. Moving forward, every customizable marketing template you edit will automatically load with your brand color.
Using your headshot and logo library
Put your best look forward.
  1. Visit your BB Plus profile using the waffle icon in the to pright corner.
  2. Upload additional headshots and logos.
  3. Click Update to save changes.
  1. Edit your favorite marketing template and click on the headshot or logo image slot to pull up your library of images and select.
Other BB Plus Benefits
Premium Designs & Content
Eye-catching, exclusive marketing material and print collateral branded for you.
Unlimited Downloads
Every standard & premium content piece downloaded as much as you.
10% Off Print Orders
Receive 10% off all print orders, including our direct mail services.